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Are my customers satisfied with my product and service? This is question business owners and employees often ask themselves. Of course, various methods exist for measuring customer satisfaction and collecting feedback. But most companies measure their net promoter score (NPS) to keep their fingers on the pulse.

What Net Promoter Score is Considered Good?

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Many times, businesses face the challenge of having to pitch the sales of their products through a phone call. Some even attribute a decline in their business to how they handle their phone negotiations, which may be right. 

10 Phone Selling Negotiation Techniques That Will Boost Your Sales

Marketing is about understanding how people behave. When you know what makes your customers tick, it’s much easier to create compelling messages. One of the easiest ways to do this is by leveraging FOMO marketing.

9 Ways to Leverage FOMO Marketing to Boost Your Sales

On-page lead generation tools can be used to improve the conversion rate of a website. In other words, they convert anonymous visitors into real leads.

7 Great On-page Lead Generation Tools You Should Test 

In this article, we'll show you how to make your phone number clickable on your website to get more customer clicks and calls. Learn the steps to easily set up a click-to-call button using HTML, and read on to discover a great alternative!

How to Add a Click-To-Call HTML Button to Your Website (+ Useful Alternative)

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Christmas is a harvest season for e-commerce stores. Online sales during the Christmas promotion period are noticeably higher year after year in stores. Holiday shopping can account for up to 30% of all retail sales.

8 Ideas for Your Christmas Campaign

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When you sell a product, you are also selling the experience that comes with it. This means that you should also focus on the secondary elements of a purchase path for enhancing shopping convenience and influencing customers to not only return to you, but also bring in more customers along with them.

7 Ways to Create a Memorable Ecommerce Customer Experience (CX)

A black gift box and laptop on a couch, featuring a visible credit card and a headline on the screen that reads ‘Black Friday.

black friday preparation- tips for latecomers

Black Friday is mainly associated with large price reductions in stores and crowds in shopping malls. However, in recent years, the idea of the “super bargain” has also been picked up by companies in other sectors. Currently, Black Friday super deals are used mostly by online stores or software providers, but you can also find deals for B2B, education, automotive, healthcare, beauty, and many other companies. If you haven’t yet prepared your business’s offer for Black Friday, we have you covered with this short guide on how to set up your Black Friday campaign at the last minute!

Black Friday for Latecomers: Tips for Last-Minute Preparation

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November is the best month to save money with Black Friday sales. We are prepared for you the list of best deals for software tools for your business. Below you can find tools that could improve work productivity, and sales or boost marketing campaigns. Digital marketers, entrepreneurs, salesmen, freelancers and everybody who works in the digital space could find a great deal.

Best Black Friday SaaS Deals of 2022

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In this article, we will briefly explain the types of sales department organization models and the roles that can be found in sales teams. We cover all the basics of creating a great sales department structure.

Sales Department Structure and Roles: How to Organize the Work of a Successful Sales Team

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Generating leads is important, but appropriate lead nurturing increases the chances that cold leads will become hot leads that make purchases. In this article, we’ll explain in practical terms what lead nurturing is and how it can help your business achieve better results. 