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Humans have a pack mentality.  We’re easily influenced by the thoughts and opinions of the people around us. This was confirmed by Friedrich Nietzsche, a German philosopher who coined the concept of “Herd Morality.” It’s the idea that humans set aside their own view in favor of the group’s instincts.

7 Ways To Use Social Proof And Drive More B2B Sales

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Many times, businesses face the challenge of having to pitch the sales of their products through a phone call. Some even attribute a decline in their business to how they handle their phone negotiations, which may be right. 

10 Phone Selling Negotiation Techniques That Will Boost Your Sales

Marketing is about understanding how people behave. When you know what makes your customers tick, it’s much easier to create compelling messages. One of the easiest ways to do this is by leveraging FOMO marketing.

9 Ways to Leverage FOMO Marketing to Boost Your Sales

On-page lead generation tools can be used to improve the conversion rate of a website. In other words, they convert anonymous visitors into real leads.

7 Great On-page Lead Generation Tools You Should Test 

In this article, we'll show you how to make your phone number clickable on your website to get more customer clicks and calls. Learn the steps to easily set up a click-to-call button using HTML, and read on to discover a great alternative!

How to Add a Click-To-Call HTML Button to Your Website (+ Useful Alternative)

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Car dealerships should be moving faster to digital advertising channels and putting in more effort to increase their visibility online. This is a logical decision, as customers find digital channels increasingly more useful.

How to Generate Leads in Car Sales & Get More People in the Dealership Doors

How to Generate Leads in Car Sales:

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If you’re a CallPage client, you already know that our tool allows you to increase the conversion rate from your website, thus increases sales records. Properly used, it can provide an increase in valuable leads of up to 75%. But what’s the best way to achieve an increase like that? In this article you’ll see how to fine-tune the settings of the CallPage system to help you generate more sales calls.

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Discover how to turn your website traffic into hot leads ready for conversion. From interactive quizzes to instant callbacks, explore the top tools and lead-generation channels that can revolutionize your sales process.

6 Common Marketing Issues — Tools & Lead Generation Channels to Solve Them

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“Good morning, I have a GREAT offer for you!” sounds familiar? No worries, we won’t be talking about obvious mistakes made by salespeople. We believe you already know them. In this text, we present some less common sales killers your salespeople probably commit in their everyday work.

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It is easy to generate leads, but it’s harder to generate leads that will translate into higher revenue for your company over time. Over the past 12-18 months, high-performing sales teams 2.8x more frequently tended to prioritize personalization of sales. So how can you acquire hot, high-quality leads for the sales department?

Sales Leaders’ Tips: How to Generate More B2B Sales Leads?

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You are pretty sure your salespeople have the skill set and features to make them good or even great at what they do (according to Forbes, only 1 out of 1000 sales reps can be called great). But… But somehow, they don’t do their best! You see the potential in them, although something is still missing.  Check our 13+ Steps How to Improve your Reps’ Performance and Turn them into Sales Superheroes.