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If you’re like most marketers, you’re always looking for new ways to gain an edge over the competition. There’s no doubt that artificial intelligence (AI) is one of the most talked-about topics in marketing today. But what exactly is AI and how can it help your marketing efforts?


Unlocking the Power of AI Marketing: The Top 5 Most Useful Tools to Grow Your Business

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Many times, businesses face the challenge of having to pitch the sales of their products through a phone call. Some even attribute a decline in their business to how they handle their phone negotiations, which may be right. 

10 Phone Selling Negotiation Techniques That Will Boost Your Sales

Marketing is about understanding how people behave. When you know what makes your customers tick, it’s much easier to create compelling messages. One of the easiest ways to do this is by leveraging FOMO marketing.

9 Ways to Leverage FOMO Marketing to Boost Your Sales

On-page lead generation tools can be used to improve the conversion rate of a website. In other words, they convert anonymous visitors into real leads.

7 Great On-page Lead Generation Tools You Should Test in 2024

In this article, we'll show you how to make your phone number clickable on your website to get more customer clicks and calls. Learn the steps to easily set up a click-to-call button using HTML, and read on to discover a great alternative!

How to Add a Click-To-Call HTML Button to Your Website (+ Useful Alternative)

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Discover the game-changing world of sales automation tools and how they revolutionize businesses. From lead outreach to meeting scheduling, explore six powerful sales automation tools that will supercharge your team's productivity and help you close more deals. Embrace the future of sales and witness the transformative impact of automation on your bottom line.

Boost Your Sales in 2024: Try These Top Sales Automation Tools Now!

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Advertising and other more traditional forms of marketing are still effective and used often. But if you want to apply the customer-centric approach and show your forward-thinking, you should complement those forms with the content strategy. This article will explain how to use content marketing for lead generation and nurturing. 

Lead Generation Through Content Marketing: How to Use Content to Generate More Leads?

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You may have the most attractive, visually appealing website with lots of information and creative content; you may even manage to pull many visitors but still fail to turn them into leads. Your site is a tool used to increase the company's income, and as such, it must drive valuable, quality traffic that converts into customers. This article discusses several paid and low-cost ways to get more traffic to your site. Read on to find out what makes "good" traffic and how to attract the most valuable audience. 

How to Increase Website Traffic - a Guide for SMB Business Owners

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The digital marketing landscape is constantly changing and evolving, so keeping up with the best practices can be hard. In this blog post, we'll take a close look at what healthcare marketers should focus on in 2023 to stay ahead of the curve.

The Best Healthcare Digital Marketing Practices for 2023

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How to Create a Marketing Strategy for the Education Sector?

It's no secret that the education market is extremely competitive. In order to stand out, your marketing strategy needs to be on point. Here are some tips on how to create a winning marketing strategy for your educational institution.

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Sales manager objectives involve directing sales teams and the reps that make up those teams in a way to meet business goals. 

As someone with a background in sales, you don't need to be told the importance of the relationship between sales and business goals. But you may need a straightforward way to establish and calculate sales team objectives. 