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The main goal of marketing activities, especially in B2B, should be acquiring new sales leads. It turns out that the process is not as simple as it would seem from the beginning. According to the State of Inbound 2016 study conducted by Hubspot, it has always been a challenging task for marketers to acquire qualified sales leads and generate traffic.

How Lead Management Will Help You Increase Your Sales Tenfold

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In this article, we'll show you how to make your phone number clickable on your website to get more customer clicks and calls. Learn the steps to easily set up a click-to-call button using HTML, and read on to discover a great alternative!

How to Add a Click-To-Call HTML Button to Your Website (+ Useful Alternative)

Want to get the most out of your AI Voice Agent? Learn how to craft the right prompts for handling missed calls, qualifying leads, and answering FAQs—all in a way that improves customer experience and boosts efficiency!

How to Prepare Prompt for the AI Voice Agent?

In this guide, you'll learn 10 customer acquisition strategies to fuel sustainable business growth. We cover content marketing, social media, email, paid advertising, referrals, SEO, market research, lead nurturing, customer retention, and more. You'll also learn how CallPage can instantly elevate your website's customer acquisition capabilities.

10 Customer Acquisition Strategies 

Lead generation software helps you automate tasks and gain valuable insights into your audience, making it easier to create targeted and effective marketing campaigns. Learn how to find the best software for your business!

What Is Lead Generation Software? | 7 Top Lead Gen Software Examples

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How to introduce your product to the international market? We want to share a case study with you, in which we describe how we managed to acquire 3,600 foreign clients and earn 177,000$ in one week.

How We Acquired 3600 International Clients and 177,000$ in a Week. [CallPage CASE STUDY]

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As an e-commerce entrepreneur, you want to see your online store grow. You’ve got a great product and a solid SOMETHING, but you don’t see the sales you want. You haven’t got the time or money to invest in a long, calculated marketing campaign. You want to see results fast. With that in mind, I present to you 11 simple ways to boost your store’s growth almost instantly! Read on

11 Ways To Quickly Boost Your eCommerce Growth

10 basic corporate website mistakes

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In a customized world – a cost-generating strategy or meeting customer’s needs. Customization is becoming an increasingly popular term used in various areas of business. In practice, it refers to crafting the product or service accordingly to the individual needs of the customer. From the perspective of the business, it might concern in addition to the standard offer or allowing the user to create his own product by using a given type of tool.

The World of Customization - Generating Additional Costs or Meeting Customers' Requirements?

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It’s not easy to successfully execute a CRO plan, especially when there are so many potential conversion optimization mistakes. It is important to find the right methods and strategies for your website, as well as to identify current conversion optimization errors that, if mitigated, can improve your conversion rates today.

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In the perfect world, your leads will drive down the sales funnel themselves. They will be excited to buy and will come back to you whenever the need arises. Easy, right? It’s not. And it never has been.